With the continued and growing reliance for Online, user testing has never been more important. Covid-19 and social distancing shouldn’t stop you from talking to your customers. The answer is remote user testing.
There are many reasons why user testing is so important. It could be that you want to provide a great service or design a better product. Perhaps it’s that you’ve received frustrated or negative feedback around your current service? or maybe you want to validate an idea. In any of these cases, you can (and should) execute user testing to get the data you need to improve your product. It’s never been easier to do it, and Eclipse is here to help.
We can do this for you right now, utilising remote user testing and we’re even offering a few different options. Whether it’s your first time venturing into the world of user testing or you’re a seasoned professional who needs some help. We can create, run and report on testing, providing valuable insight for your site and how to fix any issues.
All our packages include:
- 4 hours setup and test design
- 7 hour recorded user testing sessions
- Shared recordings of the sessions
OPTION 1
BASIC
£1,000*
exc VAT
Actionable insight
Not included
Post-testing playback
Not included
OPTION 2
STANDARD
£2,500*
exc VAT
Actionable insight
2 hours analysis
Post-testing playback
4 hours analysis
OPTION 3
ENHANCED
£3,230*
exc VAT
Actionable insight
22.5 hours analysis
Post-testing playback
4 hours analysis
If you would like us to take care of candidate recruitment, we can provide this for £100pp. We recruit candidates based on your specific criteria, segment or demographic to suit your requirements. We recommend 6 users per session.
THE IMPORTANCE OF USER TESTING
BENEFITS
Better understanding of your customers
- How they interact with your site
- How they feel whilst interacting with your site
- Identifies problem areas which may have not been obvious
- Unbiased view of the product or service
Increase conversions
- Remove barriers to conversion
- Provide reassurance/help in critical areas
- Identify upsell and cross-sell opportunities
Reduce development costs
- Identify issues early, to avoid costly redevelopment work later on
- Increased confidence with data-led design decisions
- Early communication of issues can inform scope of development size
Decrease customer service costs
- Reduce calls/requests into customer service with issues
- Identify areas for issues to be dealt with online faster
TESTING IN COVID
Unprecedented reliance on online channels
- Moving transactions online is cheaper
- Investment in online should be a priority
- Presenting the right information at the right time
Keeping abreast of the competition
- Understand how the market is responding in your industry
- Identify competition weaknesses and capitalising as a differentiator
Change in customer behaviour
- Understand how interactions and behaviours have changed
- Minimise risk on customer experience
- Help prioritise areas of importance
- Increase reassurance of safety and economic climate
Opportunity for increased customer satisfaction
- Respond to the ‘new normal’ and stand out from competitors
- Make actions simple, fast and painless to aid future confidence
CHAT DIRECTLY TO THE TEAM
Perm Ghattaura
Director of Sales and Marketing
Marcus Cooke
Associate Director of Experience
OR SEND US A MESSAGE
At Eclipse we’ve got an incredibly talented, multi-award winning bunch of people ready to help you and your business. Whether you’re unsure on the next step, you’re looking to re-platform or re-develop or you’re looking for more insight to help make an informed decision, we’re the team for you. Reach and talk to us there’s not much that can’t be solved with a few cups of tea, some bright people and a whiteboard.